By John Manning
QNB (formerly Qatar National Bank), has picked CM Group from the UK to design and build eLearning courses for its new staff in the Middle East. Available in English and Arabic the programme will be cloud based with a 3D interface developed to specifically assist ease of learning. Different from traditional eLearning, it will enable students to build their learning experience themselves. QNB hope that this new innovative approach will improve staff performance and produce business benefits.
QNB recently enjoyed the status of the “world’s strongest bank” by Bloomberg and CM Group are the leading provider of eLearning apps making this a strong partnership.
The Luminosity Reach Learning Management System is a cloud based system delivering eLearning courses and multimedia training materials. The cloud based application means that there is no software download and students can start using it immediately. Managers and users can both track progress and generate reports to show what courses have been undertaken and the results achieved. Students have a personalised course catalogue showing the courses that have been individually assigned. They can then see the courses they have to start, the ones in progress and completed courses.
QNB Bank was established in 1964 and was the first Qatari owned commercial bank. They have grown to be the largest bank in the Middle East and North Africa Region, with $104.4 billion of assets. They have a market share of 45% in Qatar. The new eLearning initiative enhances their strategy of attracting new talent through providing the best career opportunities.
CM Group launched Luminosity Create on the 1st of this month to complement their Luminosity Motion. This new application allows you to access responsive HTML5 learning content, including small courses and mobile surveys. It automatically detects the size and orientation of your device and adapts its layout to fit your screen size enabling people with smartphones and tablets, to access eLearning courses.