The foundations of behavioral finance can be traced back to the 1970s, when psychologists Daniel Kahneman and Amos Tversky started …
Even though a $50 note has the same value as 10 $5 notes, we will invariably spend the lower value …
In a 2013 study by psychologists Jeffrey Berejikian and Bryan Early, 100 trade disputes between the US and other countries …
People have a strong tendency to “go with the flow” when faced with having to make a specific decision. It’s …
In 1984, a study was conducted by behavioural economics psychologists Daniel Kahneman and Amos Tversky called the “theatre ticket” experiment, …
In today’s world, we are confronted by a barrage of information on an ongoing basis. Online news, television and social …
Back in the mid-19th century, a famous circus clown of the time, Dan Rice, started using a bandwagon that blared …